Don Tracy For Illinois, NFP
The cost-of-living has made the American Dream seem out of reach for many everyday Illinoisans. I'm running for U.S. Senate because working families need someone who will work for them in Washington—a strong leader who will champion common sense solutions over extreme agendas.
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| Overall score | 45.2/100 |
| Spend / Reach / Long. / Eff. | 31.7 · 78.0 · 2.2 · 68.9 |
| Spend range | USD 900–999 |
| Impressions | 100,000 – 124,999 |
| CPM (≈ $/1k impr) | USD 8.44 |
| Est. audience size | 500,001 – 1,000,000 |
| Days live | 9 (2026-02-10 → 2026-02-19) |
| Created | 2026-02-10 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | IL — Don Tracy |
| Surfaced by | “senate:Don Tracy” |
| Issue | economy taxes |
| Framing | positive candidate |
| Message type | persuasion |
| Emotional appeal | hope |
| Production tier | semi pro |
| Who pictured | candidate, workers labor |
| Symbols | none |
| Call to action | none |
| Standout element | Intimate two-person conversation framed in warm indoor light evoking everyday relatability |
| Tactic | The ad uses aspirational 'American Dream' framing paired with a conversational visual to position Tracy as an accessible, common-sense champion for working families rather than a career politician. |
| Illinois | 86.1% |
| Florida | 1.7% |
| Missouri | 1.2% |
| California | 0.9% |
| Texas | 0.9% |
| Indiana | 0.9% |
| Wisconsin | 0.8% |
| 18-24 · female | 2.3% |
| 45-54 · male | 9.3% |
| 65+ · male | 6.7% |
| 65+ · female | 10.2% |
| 55-64 · unknown | 0.2% |
| 55-64 · male | 8.5% |
| 55-64 · female | 9.9% |
| 45-54 · unknown | 0.1% |
| 45-54 · female | 8.9% |
| 18-24 · male | 4.4% |
| 35-44 · unknown | 0.2% |
| 35-44 · male | 11.5% |
| 35-44 · female | 9.5% |
| 25-34 · unknown | 0.1% |
| 25-34 · male | 11.8% |
| 25-34 · female | 6.0% |
| 18-24 · unknown | 0.1% |
| 65+ · unknown | 0.1% |