Christy Cauble Davis for Kansas
When Kali's MIA, Christy Fights for Kansas. Vote Christy Davis August 4th.
β View in Meta Ad Library (the live creative β image/video/layout)
| Overall score | 34.5/100 |
| Spend / Reach / Long. / Eff. | 11.9 Β· 55.8 Β· 3.9 Β· 66.3 |
| Spend range | USD 100β199 |
| Impressions | 10,000 β 14,999 |
| CPM (β $/1k impr) | USD 11.96 |
| Est. audience size | 100,001 β 500,000 |
| Days live | 15 (2020-07-20 β 2020-08-04) |
| Created | 2020-07-20 |
| Creative variants | 1 body Β· 0 headline |
| Platforms | |
| Languages | en |
| Candidate | KS β Christy Davis |
| Surfaced by | βsenate:Christy Davisβ |
| Issue | other |
| Framing | contrast comparison |
| Message type | persuasion |
| Emotional appeal | urgency |
| Production tier | unknown |
| Who pictured | none |
| Symbols | none |
| Call to action | vote |
| Standout element | Facebook content-removed notice revealing the ad was pulled for missing disclaimer |
| Tactic | The contrast attack 'When Kali's MIA, Christy Fights' pairs opponent absence with candidate action, but the ad's removal for a disclaimer violation undermines its credibility and reach. |
| Kansas | 97.0% |
| Nebraska | 1.6% |
| Oklahoma | 0.8% |
| Colorado | 0.7% |
| 18-24 Β· female | 6.5% |
| 65+ Β· female | 25.2% |
| 55-64 Β· female | 17.0% |
| 35-44 Β· female | 20.9% |
| 45-54 Β· female | 14.4% |
| 25-34 Β· female | 16.1% |