David Costello for U.S. Senate US Inactive
COSTELLO FOR SENATE
David Costello for U.S. Senate
Ad copy
Who better to understand the problems of rising grocery, housing, and transportation costs than a U.S. Senate candidate who for a good portion of his life had to work hard to pay the bills
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 19.0/100 |
| Spend / Reach / Long. / Eff. | 0.0 · 24.3 · 0.3 · 51.2 |
| Spend range | <USD 99 |
| Impressions | 100 – 999 |
| CPM (≈ $/1k impr) | USD 90.08 |
| Est. audience size | 500,001 – 1,000,000 |
| Days live | 2 (2024-08-30 → 2024-09-01) |
| Created | 2024-08-30 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | ME — David Costello |
| Surfaced by | “senate:David Costello” |
🧠 AI analysis
| Issue | economy taxes |
| Framing | positive candidate |
| Message type | persuasion |
| Emotional appeal | empathy |
| Production tier | semi pro |
| Who pictured | none |
| Symbols | farm rural |
| Call to action | none |
| Standout element | aerial drone shot of modest rural Maine neighborhood overlaid with stark white statistic on dark blue banner |
| Tactic | The ad uses a relatable everyman narrative combined with a striking local statistic to position Costello as an authentically working-class candidate who personally understands economic hardship. |
Where it ran (delivery by region)
| Maine | 98.8% |
| New Hampshire | 1.2% |
Who saw it (delivery)
| 35-44 · male | 2.4% |
| 45-54 · male | 9.4% |
| 65+ · unknown | 0.3% |
| 55-64 · male | 26.3% |
| 45-54 · female | 2.4% |
| 65+ · female | 17.7% |
| 65+ · male | 27.4% |
| 55-64 · female | 6.8% |
| 18-24 · male | 0.9% |
| 25-34 · male | 4.1% |
| 35-44 · female | 0.9% |
| 55-64 · unknown | 0.9% |
| 18-24 · female | 0.3% |
| 25-34 · female | 0.3% |
