πŸ“Œ The Swipe File

political ad inspiration Β· sourced from Meta Ad Library πŸ“Š Analytics βš– Compare πŸ“„ Playbook πŸ”‘ Access
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Melissa Brown Blaeuer and Pamela Fadden 4 Assembly US Inactive

Melissa Brown Blaeuer and Pamela Fadden for Assembly

⚠ Creative removed by Meta
This ad's image was taken down for violating Meta's ad standards; the copy below is preserved from the Ad Library.

Mel and Pam for LD 26

WE THE PEOPLE representation for Butler North Caldwell West Caldwell Fairfield Jefferson Kinnelon Lincoln Park Morris Plains Montville Parsippany-Troy Hills Rockaway Township Verona West Milford

Ad copy

Trickle-down economics is a disaster for real prosperity, stability, the middle class, elections and democracy. It rewards grift, conspiracies and greed with bailouts and bonuses. Melissa and Pamela stand for bottom-up, broad-based economic strength and stability. Let's unleash talent and a future of hope and prosperity for real value creators β€” people β€” through inclusion, entrepreneurship, affordable education, healthcare and childcare. We need to send Melissa and Pamela to Trenton. Learn more about their strategy and inclusive ethics! https://www.MelAndPam4LD26.com

β†— View in Meta Ad Library (the live creative β€” image/video/layout)

Performance proxies

Overall score23.3/100
Spend / Reach / Long. / Eff.0.0 Β· 34.4 Β· 0.0 Β· 58.7
Spend range<USD 99
Impressions1,000 – 1,999
CPM (β‰ˆ $/1k impr)USD 33.01
Est. audience size100,001 – 500,000
Days live1 (2021-11-01 β†’ 2021-11-01)
Created2021-11-01
Creative variants1 body Β· 1 headline
Platformsfacebook, instagram
Languagesen
CandidateVA β€” Pamela Brown
Surfaced byβ€œsenate:Pamela Brown”

🧠 AI analysis

Issueeconomy taxes
Framingpositive candidate
Message typepersuasion
Emotional appealhope
Production tierdiy amateur
Who picturednone
Symbolsnone
Call to actionlearn more
Standout elementFacebook content removal notice replacing the actual ad creative, inadvertently making the ad itself invisible
TacticThe ad pairs a populist bottom-up economic contrast frame against trickle-down policies with an aspirational call to action, but is undercut entirely by a Facebook policy removal notice that prevents any visual persuasion from landing.

Where it ran (delivery by region)

New Jersey99.9%
New York0.1%

Who saw it (delivery)

25-34 Β· unknown 0.2%
65+ Β· unknown 0.3%
65+ Β· female 6.3%
25-34 Β· male 13.8%
65+ Β· male 3.4%
55-64 Β· male 3.4%
35-44 Β· male 5.3%
45-54 Β· female 5.9%
18-24 Β· male 5.5%
45-54 Β· male 2.8%
25-34 Β· female 26.7%
55-64 Β· female 5.3%
35-44 Β· female 12.3%
18-24 Β· female 8.8%
35-44 Β· unknown 0.2%

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