Osborn for Senate
In Nebraska, we know the value of a dollar. It's time to get serious about out-of-control government spending.
↗ View in Meta Ad Library (the live creative — image/video/layout)
| Overall score | 48.6/100 |
| Spend / Reach / Long. / Eff. | 41.0 · 83.1 · 4.1 · 66.3 |
| Spend range | USD 2,000–2,499 |
| Impressions | 175,000 – 199,999 |
| CPM (≈ $/1k impr) | USD 12.0 |
| Est. audience size | 100,001 – 500,000 |
| Days live | 16 (2024-10-02 → 2024-10-18) |
| Created | 2024-10-02 |
| Creative variants | 1 body · 0 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | NE — Dan Osborn |
| Surfaced by | “senate:Dan Osborn” |
| Issue | economy taxes |
| Framing | positive candidate |
| Message type | persuasion |
| Emotional appeal | empathy |
| Production tier | diy amateur |
| Who pictured | candidate, seniors, diverse crowd |
| Symbols | none |
| Call to action | none |
| Standout element | Candidate speaking candidly in a small-town diner setting with attentive senior voters — raw, unpolished authenticity |
| Tactic | The ad leverages grassroots authenticity by showing the candidate in an intimate, unscripted community setting to signal he is a relatable, everyday Nebraskan who shares voters' concerns about wasteful government spending. |
| Nebraska | 100.0% |
| 18-24 · female | 1.8% |
| 45-54 · male | 11.2% |
| 65+ · male | 8.2% |
| 65+ · female | 10.2% |
| 55-64 · unknown | 0.1% |
| 55-64 · male | 9.5% |
| 55-64 · female | 8.7% |
| 45-54 · unknown | 0.1% |
| 45-54 · female | 7.6% |
| 18-24 · male | 3.7% |
| 35-44 · unknown | 0.1% |
| 35-44 · male | 13.6% |
| 35-44 · female | 8.7% |
| 25-34 · unknown | 0.1% |
| 25-34 · male | 11.2% |
| 25-34 · female | 5.0% |
| 18-24 · unknown | 0.0% |
| 65+ · unknown | 0.1% |