Julia Letlow for Congress
In Congress, I’ll keep fighting to cut government spending because these are your hard-earned dollars. Early Voting begins October 25th - Nov. 1st. Election Day is Tuesday, November 8th.
↗ View in Meta Ad Library (the live creative — image/video/layout)
| Overall score | 51.1/100 |
| Spend / Reach / Long. / Eff. | 34.7 · 88.7 · 6.1 · 74.8 |
| Spend range | USD 1,000–1,499 |
| Impressions | 300,000 – 349,999 |
| CPM (≈ $/1k impr) | USD 3.84 |
| Est. audience size | 100,001 – 500,000 |
| Days live | 23 (2022-10-17 → 2022-11-09) |
| Created | 2022-10-17 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | LA — Julia Letlow |
| Surfaced by | “senate:Julia Letlow” |
| Issue | economy taxes |
| Framing | positive candidate |
| Message type | gotv mobilization |
| Emotional appeal | empathy |
| Production tier | semi pro |
| Who pictured | candidate |
| Symbols | none |
| Call to action | vote |
| Standout element | candidate filmed in a casual home kitchen setting wearing an everyday green vest, projecting relatable authenticity |
| Tactic | The ad uses a direct-to-camera kitchen setting and taxpayer ownership language ('your hard-earned dollars') to build personal trust and fiscal accountability, paired with explicit early voting dates to drive turnout. |
| Louisiana | 99.5% |
| Mississippi | 0.3% |
| Arkansas | 0.1% |
| Texas | 0.1% |
| Alabama | 0.0% |
| Florida | 0.0% |
| Oklahoma | 0.0% |
| 25-34 · unknown | 0.1% |
| 55-64 · unknown | 0.0% |
| 35-44 · unknown | 0.1% |
| 65+ · unknown | 0.0% |
| 55-64 · male | 6.0% |
| 45-54 · male | 10.5% |
| 35-44 · male | 17.0% |
| 35-44 · female | 17.8% |
| 25-34 · male | 11.9% |
| 65+ · male | 3.2% |
| 25-34 · female | 11.9% |
| 45-54 · female | 10.2% |
| 65+ · female | 4.1% |
| 55-64 · female | 7.0% |
| 45-54 · unknown | 0.1% |