📌 The Swipe File

political ad inspiration · sourced from Meta Ad Library
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Andrew Willcox MP AU

Andrew Willcox MP

ad creative

Ad copy

CAST ASIDE ~ Labor’s decision to cut disaster recovery funding is an absolute disgrace. Communities rely on federal funding to recover from natural disasters, rebuild critical infrastructure, and get back on their feet. With minimal funds from taxes, local Councils need assurance they are backed by the Federal government when times are tough, not cast aside and forgotten.

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Performance proxies

Overall score32.8/100
Spend / Reach / Long. / Eff.18.1 · 55.8 · 2.2 · 54.9
Spend rangeAUD 100 – 199
Impressions10,000 – 14,999
Days live2 (2026-06-26 → active)
Platformsfacebook
Languagesen
Surfaced by“.”

Who saw it (delivery)

18-24 · female 0.1%
45-54 · male 15.7%
65+ · male 20.9%
65+ · female 11.7%
55-64 · unknown 0.2%
55-64 · male 18.7%
55-64 · female 6.2%
45-54 · unknown 0.3%
45-54 · female 3.3%
18-24 · male 1.1%
35-44 · unknown 0.2%
35-44 · male 12.3%
35-44 · female 1.9%
25-34 · unknown 0.0%
25-34 · male 6.4%
25-34 · female 0.6%
18-24 · unknown 0.0%
65+ · unknown 0.4%