AMY MCGRATH FOR SENATE, INC.
McGrath for KY
The USPS is a lifeline for rural Kentucky—if we can bail out corporations, we can keep the postal service afloat.
↗ View in Meta Ad Library (the live creative — image/video/layout)
| Overall score | 50.6/100 |
| Spend / Reach / Long. / Eff. | 41.0 · 88.7 · 2.2 · 70.4 |
| Spend range | USD 2,000–2,499 |
| Impressions | 300,000 – 349,999 |
| CPM (≈ $/1k impr) | USD 6.92 |
| Est. audience size | — |
| Days live | 9 (2020-10-05 → 2020-10-14) |
| Created | 2020-10-05 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | KY — Amy Mcgrath |
| Surfaced by | “senate:Amy Mcgrath” |
| Issue | other |
| Framing | issue advocacy |
| Message type | persuasion |
| Emotional appeal | urgency |
| Production tier | unknown |
| Who pictured | candidate |
| Symbols | none |
| Call to action | vote |
| Standout element | Facebook content removal notice replacing the actual ad creative |
| Tactic | The ad copy leverages a populist fairness argument—if corporations get bailouts, rural postal service deserves the same support—but the actual creative was removed due to a disclaimer violation, leaving only a platform enforcement notice visible. |
| Kentucky | 100.0% |
| 18-24 · unknown | 0.2% |
| 35-44 · male | 9.0% |
| 18-24 · male | 12.1% |
| 25-34 · male | 23.8% |
| 25-34 · female | 25.0% |
| 35-44 · female | 9.0% |
| 18-24 · female | 20.5% |
| 35-44 · unknown | 0.1% |
| 25-34 · unknown | 0.3% |