John M. Schroder Louisiana State Treasurer US Inactive
Louisiana Department of Treasury
We Found Your Money.
1 in 6 LA Residents Have Unclaimed Property
Over $660 Million Returned Through This Program
Over $900 Million Found And Waiting To Be Claimed
Visit Our Site And Claim What's Yours!
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 52.6/100 |
| Spend / Reach / Long. / Eff. | 34.7 · 91.4 · 7.4 · 76.8 |
| Spend range | USD 1,000–1,499 |
| Impressions | 400,000 – 449,999 |
| CPM (≈ $/1k impr) | USD 2.94 |
| Est. audience size | 500,001 – 1,000,000 |
| Days live | 28 (2022-04-01 → 2022-04-29) |
| Created | 2022-03-24 |
| Creative variants | 0 body · 5 headline |
| Platforms | |
| Languages | en |
| Candidate | LA — John Fleming |
| Surfaced by | “senate:John Fleming” |
🧠 AI analysis
| Issue | other |
| Framing | informational |
| Message type | awareness |
| Emotional appeal | urgency |
| Production tier | unknown |
| Who pictured | none |
| Symbols | money cash |
| Call to action | learn more |
| Standout element | Facebook content-removed placeholder screen replacing the actual ad creative |
| Tactic | The ad leverages a 'found money' hook with specific dollar figures to drive clicks to the state treasury's unclaimed property portal, but the actual creative was removed by Facebook for a disclaimer violation, leaving only the redacted placeholder visible. |
Where it ran (delivery by region)
| Louisiana | 100.0% |
Who saw it (delivery)
| 13-17 · unknown | 0.1% |
| 45-54 · female | 2.8% |
| 13-17 · female | 0.1% |
| 55-64 · unknown | 0.0% |
| 65+ · unknown | 0.0% |
| 25-34 · unknown | 0.1% |
| 35-44 · unknown | 0.1% |
| 18-24 · female | 16.8% |
| 18-24 · male | 27.3% |
| 25-34 · male | 19.1% |
| 35-44 · male | 8.3% |
| 55-64 · male | 1.5% |
| 35-44 · female | 5.7% |
| 25-34 · female | 11.0% |
| 65+ · female | 0.7% |
| 45-54 · male | 3.5% |
| 55-64 · female | 1.6% |
| 18-24 · unknown | 0.2% |
| 45-54 · unknown | 0.0% |
| 65+ · male | 0.9% |
| 13-17 · male | 0.1% |
