NRSC
PROTECT THE POLICE
👮 BACK THE BLUE 👮 Do you support law enforcement? TELL US RIGHT NOW!
↗ View in Meta Ad Library (the live creative — image/video/layout)
| Overall score | 51.5/100 |
| Spend / Reach / Long. / Eff. | 50.6 · 88.7 · 2.8 · 63.7 |
| Spend range | USD 5,000–5,999 |
| Impressions | 300,000 – 349,999 |
| CPM (≈ $/1k impr) | USD 16.92 |
| Est. audience size | — |
| Days live | 11 (2022-01-13 → 2022-01-24) |
| Created | 2022-01-12 |
| Creative variants | 1 body · 1 headline |
| Platforms | |
| Languages | en |
| Candidate | TX — John Cornyn |
| Surfaced by | “senate:John Cornyn” |
| Issue | crime safety |
| Framing | issue advocacy |
| Message type | list building survey |
| Emotional appeal | pride |
| Production tier | semi pro |
| Who pictured | police |
| Symbols | us flag, none |
| Call to action | survey poll |
| Standout element | Thin Blue Line flag (black-and-white American flag with single blue stripe) as the central hero image |
| Tactic | Uses a poll/survey hook ('TELL US RIGHT NOW') as a list-building device, wrapping data collection in emotional tribal identity appeal around law enforcement support. |
| Texas | 7.0% |
| Ohio | 6.0% |
| Pennsylvania | 5.8% |
| New York | 5.0% |
| Florida | 4.3% |
| Illinois | 4.3% |
| California | 4.2% |
| 25-34 · unknown | 0.1% |
| 65+ · male | 6.9% |
| 35-44 · unknown | 0.1% |
| 65+ · unknown | 0.1% |
| 65+ · female | 8.5% |
| 45-54 · female | 15.8% |
| 35-44 · male | 7.7% |
| 35-44 · female | 8.3% |
| 55-64 · female | 15.7% |
| 55-64 · unknown | 0.1% |
| 55-64 · male | 12.6% |
| 45-54 · male | 13.6% |
| 18-24 · male | 2.3% |
| 18-24 · female | 1.2% |
| 25-34 · female | 2.7% |
| 25-34 · male | 4.2% |
| 45-54 · unknown | 0.1% |
| 18-24 · unknown | 0.0% |