Tom Cotton US Inactive
COTTON FOR SENATE, INC.
Stop the Left’s power grab!
Donate Now >>>
Ad copy
🚨 H.R. 1 would BAN voter ID, mandate ballot harvesting, and send YOUR tax dollars to Democrat campaigns. In other words — it would give Liberals TOTAL power. Help me stop it — chip in NOW!
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 47.1/100 |
| Spend / Reach / Long. / Eff. | 50.6 · 78.0 · 4.1 · 55.8 |
| Spend range | USD 5,000–5,999 |
| Impressions | 100,000 – 124,999 |
| CPM (≈ $/1k impr) | USD 48.88 |
| Est. audience size | — |
| Days live | 16 (2021-04-14 → 2021-04-30) |
| Created | 2021-04-14 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | AR — Tom Cotton |
| Surfaced by | “senate:Tom Cotton” |
🧠 AI analysis
| Issue | democracy elections |
| Framing | attack opponent |
| Message type | fundraising |
| Emotional appeal | fear |
| Production tier | professional |
| Who pictured | opponent |
| Symbols | none |
| Call to action | donate |
| Standout element | Dark, brooding close-up of Biden paired with red 'CHIP IN NOW' button creating a threatening visual urgency |
| Tactic | Classic fear-and-urgency fundraising tactic: frames H.R. 1 as an existential threat to democracy using an unflattering opponent photo and alarm-bell language ('TOTAL power grab') to drive immediate donations. |
Where it ran (delivery by region)
| California | 9.0% |
| Texas | 8.3% |
| Florida | 8.2% |
| Ohio | 4.1% |
| Pennsylvania | 3.8% |
| Michigan | 3.7% |
| New York | 3.6% |
Who saw it (delivery)
| 25-34 · unknown | 0.0% |
| 35-44 · female | 0.9% |
| 45-54 · female | 2.4% |
| 55-64 · male | 12.8% |
| 65+ · male | 31.3% |
| 65+ · female | 33.6% |
| 55-64 · female | 10.7% |
| 35-44 · male | 1.6% |
| 18-24 · male | 0.3% |
| 18-24 · unknown | 0.0% |
| 18-24 · female | 0.2% |
| 35-44 · unknown | 0.0% |
| 55-64 · unknown | 0.2% |
| 25-34 · female | 0.6% |
| 25-34 · male | 1.1% |
| 65+ · unknown | 0.5% |
| 45-54 · unknown | 0.1% |
| 45-54 · male | 3.4% |
