Ben Ray Luján US Inactive
PEOPLE FOR BEN
⚠ Creative removed by Meta
This ad's image was taken down for violating Meta's ad standards; the copy below is preserved from the Ad Library.
This ad's image was taken down for violating Meta's ad standards; the copy below is preserved from the Ad Library.
25,000 BIRTHDAY WISHES NEEDED
Sign Michelle Obama's card before her big day!
Ad copy
Will you sign Michelle Obama’s birthday card before her big day? I know she’ll be so touched to read our messages!
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 40.6/100 |
| Spend / Reach / Long. / Eff. | 23.7 · 55.8 · 24.8 · 58.1 |
| Spend range | USD 400–499 |
| Impressions | 10,000 – 14,999 |
| CPM (≈ $/1k impr) | USD 35.96 |
| Est. audience size | — |
| Days live | 91 (2019-10-22 → 2020-01-21) |
| Created | 2019-10-22 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | NM — Ben Ray Luján |
| Surfaced by | “senate:NM — Ben Ray Luján” |
🧠 AI analysis
| Issue | other |
| Framing | informational |
| Message type | list building survey |
| Emotional appeal | urgency |
| Production tier | semi pro |
| Who pictured | none |
| Symbols | none |
| Call to action | sign petition |
| Standout element | Facebook content removal notice obscuring the actual ad creative |
| Tactic | A list-building tactic using Michelle Obama's birthday as an emotional hook to collect supporter signatures, but the ad was flagged and removed for missing a proper political disclaimer, making the visible content a platform enforcement notice rather than the actual ad. |
Where it ran (delivery by region)
| New York | 9.7% |
| California | 8.1% |
| Florida | 7.4% |
| Texas | 7.2% |
| Georgia | 4.9% |
| North Carolina | 4.3% |
| Virginia | 4.1% |
Who saw it (delivery)
| 55-64 · female | 34.5% |
| 35-44 · female | 6.2% |
| 45-54 · female | 14.5% |
| 18-24 · female | 3.5% |
| 65+ · female | 36.7% |
| 25-34 · female | 4.6% |
