John Fleming Louisiana State Treasurer
It's your money Louisiana. CLAIM IT!
It's your money Louisiana. CLAIM IT!
Moved recently for school, work, or a new adventure? You could have unclaimed money waiting this holiday season. Search your name to find out.
Moved recently for school, work, or a new adventure? You could have unclaimed money waiting this holiday season. Search your name to find out.
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| Overall score | 40.0/100 |
| Spend / Reach / Long. / Eff. | 17.4 Β· 65.4 Β· 7.4 Β· 69.6 |
| Spend range | USD 200β299 |
| Impressions | 30,000 β 34,999 |
| CPM (β $/1k impr) | USD 7.68 |
| Est. audience size | 50,001 β 100,000 |
| Days live | 28 (2025-12-02 β 2025-12-30) |
| Created | 2025-12-02 |
| Creative variants | 2 body Β· 2 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | LA β John Fleming |
| Surfaced by | βsenate:John Flemingβ |
| Issue | other |
| Framing | informational |
| Message type | awareness |
| Emotional appeal | urgency |
| Production tier | semi pro |
| Who pictured | none |
| Symbols | money cash |
| Call to action | learn more |
| Standout element | Cartoon coin mascot wearing a Santa hat next to an overflowing sack of cash |
| Tactic | The holiday-themed urgency hook ('Need Christmas CASH?') combined with a playful mascot lowers resistance and drives clicks to the state treasurer's unclaimed property search tool, building goodwill for the officeholder. |
| Louisiana | 100.0% |
| 18-24 Β· female | 11.9% |
| 18-24 Β· male | 5.4% |
| 18-24 Β· unknown | 0.1% |
| 25-34 Β· female | 54.2% |
| 25-34 Β· male | 27.9% |
| 25-34 Β· unknown | 0.5% |