Louisiana Department of Treasury
LA Department Of Treasury
Christmas is right around the corner. We can help cover the cost! Check to see if you have unclaimed property now at lacashclaim.org
↗ View in Meta Ad Library (the live creative — image/video/layout)
| Overall score | 52.2/100 |
| Spend / Reach / Long. / Eff. | 29.2 · 88.7 · 12.4 · 78.6 |
| Spend range | USD 700–799 |
| Impressions | 300,000 – 349,999 |
| CPM (≈ $/1k impr) | USD 2.31 |
| Est. audience size | — |
| Days live | 46 (2022-12-07 → 2023-01-22) |
| Created | 2022-12-07 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | LA — John Fleming |
| Surfaced by | “senate:John Fleming” |
| Issue | other |
| Framing | informational |
| Message type | awareness |
| Emotional appeal | urgency |
| Production tier | semi pro |
| Who pictured | candidate |
| Symbols | money cash |
| Call to action | learn more |
| Standout element | Facebook content-removed notice obscuring the actual ad creative |
| Tactic | The ad leverages a seasonal hook (Christmas) and financial incentive to drive traffic to the state unclaimed property portal, but the creative was removed for disclaimer non-compliance, undermining its reach. |
| Louisiana | 100.0% |
| 18-24 · male | 0.4% |
| 25-34 · male | 9.1% |
| 55-64 · unknown | 0.1% |
| 25-34 · unknown | 0.1% |
| 35-44 · female | 14.0% |
| 45-54 · female | 9.5% |
| 55-64 · female | 11.1% |
| 45-54 · male | 10.6% |
| 25-34 · female | 8.7% |
| 35-44 · unknown | 0.2% |
| 55-64 · male | 9.3% |
| 65+ · female | 6.7% |
| 18-24 · female | 0.4% |
| 35-44 · male | 14.7% |
| 45-54 · unknown | 0.1% |
| 65+ · male | 4.9% |
| 65+ · unknown | 0.1% |