Pete Ricketts US Inactive
PETE RICKETTS FOR SENATE
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Ad copy
Chuck Schumer is using fake “independent” Dan Osborn to try and regain power. Fake Dan Osborn already told his supporters he’d caucus with Schumer and the Democrats. Don’t let Chuck Schumer and Dan Osborn fool Nebraskans! Speak out. Add your name below to fight Schumer’s tricks!
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Performance proxies
| Overall score | 42.3/100 |
| Spend / Reach / Long. / Eff. | 34.7 · 68.1 · 6.9 · 59.6 |
| Spend range | USD 1,000–1,499 |
| Impressions | 40,000 – 44,999 |
| CPM (≈ $/1k impr) | USD 29.4 |
| Est. audience size | 100,001 – 500,000 |
| Days live | 26 (2026-05-07 → 2026-06-02) |
| Created | 2026-05-07 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | NE — Pete Ricketts |
| Surfaced by | “senate:Pete Ricketts” |
🧠 AI analysis
| Issue | democracy elections |
| Framing | attack opponent |
| Message type | list building survey |
| Emotional appeal | fear |
| Production tier | professional |
| Who pictured | opponent |
| Symbols | none |
| Call to action | sign petition |
| Standout element | Dark, ominous close-up photo of Chuck Schumer looming over bold red accusatory text |
| Tactic | Classic fear-and-deception frame linking opponent Osborn to unpopular national Democrat Schumer to suppress independent crossover appeal and drive list-building sign-ups. |
Where it ran (delivery by region)
| Nebraska | 100.0% |
Who saw it (delivery)
| 18-24 · female | 0.1% |
| 45-54 · male | 6.5% |
| 65+ · male | 29.1% |
| 65+ · female | 25.5% |
| 55-64 · unknown | 0.1% |
| 55-64 · male | 15.7% |
| 55-64 · female | 10.0% |
| 45-54 · unknown | 0.1% |
| 45-54 · female | 3.8% |
| 18-24 · male | 1.0% |
| 35-44 · unknown | 0.0% |
| 35-44 · male | 3.3% |
| 35-44 · female | 1.9% |
| 25-34 · unknown | 0.0% |
| 25-34 · male | 1.9% |
| 25-34 · female | 0.6% |
| 18-24 · unknown | 0.0% |
| 65+ · unknown | 0.3% |
