Committee To Elect Rev Robert Jones
Project 2025 is coming to Chicago - Karin Norington Reaves is endorsed by the Chicago Republican Party, because she supports their agenda.
β View in Meta Ad Library (the live creative β image/video/layout)
| Overall score | 36.9/100 |
| Spend / Reach / Long. / Eff. | 17.4 Β· 61.7 Β· 1.4 Β· 66.9 |
| Spend range | USD 200β299 |
| Impressions | 20,000 β 24,999 |
| CPM (β $/1k impr) | USD 11.09 |
| Est. audience size | 10,001 β 50,000 |
| Days live | 6 (2024-10-24 β 2024-10-30) |
| Created | 2024-10-24 |
| Creative variants | 1 body Β· 0 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | TN β Robert Jones |
| Surfaced by | βsenate:Robert Jonesβ |
| Issue | democracy elections |
| Framing | attack opponent |
| Message type | persuasion |
| Emotional appeal | fear |
| Production tier | semi pro |
| Who pictured | opponent |
| Symbols | money cash |
| Call to action | none |
| Standout element | Desaturated image of opponent flanked by cash and Trump, linked visually to Project 2025 in red text |
| Tactic | The ad uses guilt-by-association attack tactics, linking the opponent to Project 2025, Trump, and Republican money to trigger fear among Democratic primary voters. |
| Illinois | 100.0% |
| 25-34 Β· female | 11.1% |
| 25-34 Β· male | 6.0% |
| 25-34 Β· unknown | 0.0% |
| 35-44 Β· female | 20.4% |
| 35-44 Β· male | 10.8% |
| 35-44 Β· unknown | 0.2% |
| 45-54 Β· female | 14.9% |
| 45-54 Β· male | 8.7% |
| 45-54 Β· unknown | 0.0% |
| 55-64 Β· female | 10.3% |
| 55-64 Β· male | 5.3% |
| 65+ Β· female | 7.9% |
| 65+ Β· male | 4.3% |
| 65+ Β· unknown | 0.1% |