John M. Schroder Louisiana State Treasurer US Inactive
Louisiana Department of Treasury
💸 We Find It. You Claim It.
LA Department Of Treasury
Ad copy
We’ve found money that could belong to you. Find us at the SEED Center at McNeese State University during the Louisiana-Texas Joint Outreach on Wednesday, 11/16/22 from 10:00AM-5:00PM to claim your lost money!
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 40.4/100 |
| Spend / Reach / Long. / Eff. | 17.4 · 66.9 · 6.6 · 70.7 |
| Spend range | USD 200–299 |
| Impressions | 35,000 – 39,999 |
| CPM (≈ $/1k impr) | USD 6.65 |
| Est. audience size | 100,001 – 500,000 |
| Days live | 25 (2022-11-15 → 2022-12-10) |
| Created | 2022-11-15 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | LA — John Fleming |
| Surfaced by | “senate:John Fleming” |
🧠 AI analysis
| Issue | other |
| Framing | informational |
| Message type | awareness |
| Emotional appeal | urgency |
| Production tier | semi pro |
| Who pictured | candidate |
| Symbols | money cash |
| Call to action | none |
| Standout element | Facebook content-removed placeholder screen showing ad was blocked for policy non-compliance |
| Tactic | The ad leverages a personal financial hook ('money that could belong to you') to drive in-person event attendance, but the ad itself was removed by Facebook for a disclaimer violation, making the screenshot a meta-artifact of platform enforcement rather than a viewable persuasion piece. |
Where it ran (delivery by region)
| Louisiana | 99.3% |
| Texas | 0.7% |
Who saw it (delivery)
| 18-24 · unknown | 0.1% |
| 65+ · male | 2.2% |
| 45-54 · unknown | 0.0% |
| 35-44 · unknown | 0.1% |
| 65+ · unknown | 0.0% |
| 25-34 · unknown | 0.1% |
| 18-24 · male | 10.1% |
| 18-24 · female | 12.4% |
| 25-34 · female | 14.3% |
| 35-44 · male | 12.1% |
| 25-34 · male | 18.1% |
| 35-44 · female | 8.5% |
| 55-64 · female | 3.3% |
| 55-64 · male | 4.2% |
| 45-54 · male | 7.5% |
| 65+ · female | 2.3% |
| 45-54 · female | 4.5% |
| 55-64 · unknown | 0.0% |
