Botsford for Illinois
Lower costs. Higher wages. A fair shot for everyone. I'm Steve Botsford, and I'm running for Senate. Learn more and join my campaign.
Lower costs. Higher wages. A fair shot for everyone. I'm Steve Botsford, and I'm running for Senate. Learn more and join my campaign.
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| Overall score | 39.7/100 |
| Spend / Reach / Long. / Eff. | 11.9 · 69.3 · 1.4 · 76.3 |
| Spend range | USD 100–199 |
| Impressions | 45,000 – 49,999 |
| CPM (≈ $/1k impr) | USD 3.15 |
| Est. audience size | — |
| Days live | 6 (2026-03-11 → 2026-03-17) |
| Created | 2026-03-11 |
| Creative variants | 2 body · 2 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | IL — Steve Botsford |
| Surfaced by | “senate:Steve Botsford” |
| Issue | economy taxes |
| Framing | positive candidate |
| Message type | awareness |
| Emotional appeal | hope |
| Production tier | semi pro |
| Who pictured | candidate |
| Symbols | none |
| Call to action | learn more |
| Standout element | Direct-to-camera serious gaze against dark neutral backdrop conveying earnest sincerity |
| Tactic | Classic candidate introduction tactic using direct eye contact and economic populist messaging to build trust and name recognition with cost-conscious voters. |
| Illinois | 100.0% |
| 18-24 · female | 15.2% |
| 45-54 · male | 4.9% |
| 65+ · male | 2.8% |
| 65+ · female | 2.0% |
| 55-64 · unknown | 0.0% |
| 55-64 · male | 4.0% |
| 55-64 · female | 1.9% |
| 45-54 · unknown | 0.1% |
| 45-54 · female | 1.8% |
| 18-24 · male | 23.5% |
| 35-44 · unknown | 0.1% |
| 35-44 · male | 9.3% |
| 35-44 · female | 3.2% |
| 25-34 · unknown | 0.3% |
| 25-34 · male | 21.2% |
| 25-34 · female | 8.9% |
| 18-24 · unknown | 0.6% |
| 65+ · unknown | 0.0% |