Don Tracy For Illinois, NFP
Feeling like the American Dream is out of reach? Tax-and-spend Democrats have made Illinois unaffordable. It’s unacceptable and Don Tracy knows it. Follow him so he can fight for us!
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| Overall score | 27.2/100 |
| Spend / Reach / Long. / Eff. | 0.0 · 43.0 · 0.8 · 65.1 |
| Spend range | <USD 99 |
| Impressions | 3,000 – 3,999 |
| CPM (≈ $/1k impr) | USD 14.14 |
| Est. audience size | 500,001 – 1,000,000 |
| Days live | 4 (2025-09-29 → 2025-10-03) |
| Created | 2025-09-29 |
| Creative variants | 1 body · 1 headline |
| Platforms | |
| Languages | en |
| Candidate | IL — Don Tracy |
| Surfaced by | “senate:Don Tracy” |
| Issue | economy taxes |
| Framing | positive candidate |
| Message type | awareness |
| Emotional appeal | hope |
| Production tier | semi pro |
| Who pictured | candidate |
| Symbols | us flag, farm rural |
| Call to action | none |
| Standout element | Orange Illinois state silhouette with white star anchoring the candidate's name as a geographic identity marker |
| Tactic | The ad pairs an affordability anxiety hook ('American Dream out of reach') with a follow CTA, using the 'tax-and-spend Democrats' frame to channel economic frustration toward list-building on social media. |
| Illinois | 97.3% |
| Missouri | 0.6% |
| Wisconsin | 0.4% |
| Michigan | 0.2% |
| Indiana | 0.2% |
| Florida | 0.2% |
| Kentucky | 0.2% |
| 18-24 · female | 0.2% |
| 18-24 · male | 0.2% |
| 25-34 · female | 0.5% |
| 25-34 · male | 1.2% |
| 35-44 · female | 1.8% |
| 35-44 · male | 3.8% |
| 35-44 · unknown | 0.0% |
| 45-54 · female | 4.0% |
| 45-54 · male | 8.6% |
| 45-54 · unknown | 0.0% |
| 55-64 · female | 13.7% |
| 55-64 · male | 17.7% |
| 55-64 · unknown | 0.3% |
| 65+ · female | 20.5% |
| 65+ · male | 27.2% |
| 65+ · unknown | 0.3% |