Congressman Wiley Nickel US Inactive
Office of Congressman Wiley Nickel
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Ad copy
Do you support our efforts in legalizing medical marijuana? Take this short survey to share with me today.
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 42.0/100 |
| Spend / Reach / Long. / Eff. | 27.6 · 70.7 · 3.3 · 66.4 |
| Spend range | USD 600–699 |
| Impressions | 50,000 – 59,999 |
| CPM (≈ $/1k impr) | USD 11.81 |
| Est. audience size | 500,001 – 1,000,000 |
| Days live | 13 (2024-04-18 → 2024-05-01) |
| Created | 2024-04-18 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | NC — Wiley Nickel |
| Surfaced by | “senate:Wiley Nickel” |
🧠 AI analysis
| Issue | other |
| Framing | issue advocacy |
| Message type | list building survey |
| Emotional appeal | urgency |
| Production tier | semi pro |
| Who pictured | none |
| Symbols | none |
| Call to action | survey poll |
| Standout element | Large green cannabis leaf silhouette as the dominant background graphic |
| Tactic | The survey-hook tactic uses an open policy question to build constituent contact lists while gauging opinion on marijuana legalization, converting passive viewers into engaged data points for future outreach. |
Where it ran (delivery by region)
| North Carolina | 99.9% |
| South Carolina | 0.0% |
| Virginia | 0.0% |
| New York | 0.0% |
| Florida | 0.0% |
| Pennsylvania | 0.0% |
| Georgia | 0.0% |
Who saw it (delivery)
| 45-54 · male | 10.7% |
| 55-64 · female | 4.6% |
| 35-44 · unknown | 0.2% |
| 55-64 · unknown | 0.1% |
| 65+ · unknown | 0.2% |
| 18-24 · unknown | 0.4% |
| 45-54 · unknown | 0.2% |
| 18-24 · female | 8.8% |
| 18-24 · male | 8.5% |
| 65+ · female | 4.3% |
| 25-34 · female | 6.3% |
| 25-34 · male | 13.0% |
| 55-64 · male | 10.0% |
| 65+ · male | 8.4% |
| 35-44 · male | 13.3% |
| 35-44 · female | 6.1% |
| 45-54 · female | 4.7% |
| 25-34 · unknown | 0.3% |
