Osborn for Senate
IF WE DON'T PASS RIGHT TO REPAIR: the independent auto shop will go extinct; farmers and ranchers will be at the mercy of the manufacturer; and we will continue to see perfectly good consumer electronics head for the garbage rather than the repair shop. I’ll be talking about this issue at length on Sunday. Join me with Kevin Kenney and Paul Roberts. bit.ly/osbornr2r
↗ View in Meta Ad Library (the live creative — image/video/layout)
| Overall score | 29.9/100 |
| Spend / Reach / Long. / Eff. | 0.0 · 49.2 · 0.8 · 69.7 |
| Spend range | <USD 99 |
| Impressions | 6,000 – 6,999 |
| CPM (≈ $/1k impr) | USD 7.62 |
| Est. audience size | 500,001 – 1,000,000 |
| Days live | 4 (2024-09-19 → 2024-09-23) |
| Created | 2024-09-19 |
| Creative variants | 1 body · 0 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | NE — Dan Osborn |
| Surfaced by | “senate:Dan Osborn” |
| Issue | agriculture rural |
| Framing | issue advocacy |
| Message type | awareness |
| Emotional appeal | urgency |
| Production tier | semi pro |
| Who pictured | candidate, workers labor |
| Symbols | farm rural, factory industry |
| Call to action | learn more |
| Standout element | Bold red 'RIGHT TO REPAIR' headline against dark background with three circular headshots of advocates lending coalition credibility |
| Tactic | The ad uses urgency-driven consequences framing — listing specific economic victims (auto shops, farmers, ranchers) to make an abstract policy issue feel immediately personal to Nebraska's working-class and rural base, while the Zoom event invitation converts awareness into direct engagement. |
| Nebraska | 100.0% |
| 18-24 · unknown | 0.1% |
| 18-24 · male | 1.4% |
| 18-24 · female | 0.3% |
| 55-64 · unknown | 0.4% |
| 35-44 · female | 3.1% |
| 25-34 · male | 1.8% |
| 35-44 · male | 4.6% |
| 25-34 · female | 1.2% |
| 55-64 · male | 10.0% |
| 25-34 · unknown | 0.1% |
| 55-64 · female | 12.3% |
| 45-54 · male | 7.0% |
| 45-54 · female | 5.4% |
| 65+ · male | 19.1% |
| 65+ · female | 32.7% |
| 65+ · unknown | 0.2% |
| 35-44 · unknown | 0.2% |
| 45-54 · unknown | 0.1% |